Insights & Updates
Archives from the NPG Blog: January, 2016
January 2016: Custom Web Design & Development Blog
New Possibilities Group, LLC882 Pompton Ave, 882 Pompton Ave Cedar Grove, NJ 07009Archives from the NPG Blog: January, 2016
Sebastien
Design
Why Custom Web Design Is The Way To Go For Businesses
JANUARY 29, 2016
Obviously, we’re big proponents of custom web design. It’s kind of our thing, you know? But we don’t hold that opinion simply because many of us are...
For Potential Clients
How to Maintain A Good Relationship With Your Digital Agency
JANUARY 28, 2016
Many digital agencies like NPG have the ability and good fortune to work with businesses on a long-term basis. As such, we’ve seen our share of both good and bad...
Technology
The Rise of Hybrid Apps And What It Means For Your Mobile App Development Plans
JANUARY 26, 2016
If you're planning to dive into mobile app development this year, you should probably be aware of hybrid apps. Whether you're looking to update your...
Marketing
How To Build (Or Hire) The Perfect B2B Marketing Team
JANUARY 25, 2016
It's true that the B2B marketing process was a bit too business-like over the last decade or so. That has changed very rapidly over the past few years. Awareness of this...
CEO Picks
Should You Build Your Own In-House Development Team?
One of the trends I've seen in recent months is companies taking more of an interest in building their own in-house development teams. Much of this is...
Is 2023 the Year of Catastrophic Software Failures?
As we wrap up the first month of 2023, one can't help but notice that software, or more specifically the failure of software to perform, has garnered a...
Mistakes to Avoid When Seeking Digital Accessibility Conformance
One of our focus areas as an agency is digital accessibility . Our service offerings include testing, remediation, and education in all matters related...
For Potential Clients
Changing Of The Guard, Part 2: Protecting Your Website After Firing A Vendor
JANUARY 22, 2016
Anyone in a management position knows the uncomfortable process of parting ways with someone with whom you've worked closely in the past. And that process does not just...
For Potential Clients
Changing Of The Guard, Part 1: Protecting Your Website After Losing An Employee
JANUARY 21, 2016
Losing an employee, whether it’s through termination or resignation, isn’t exactly fun. You probably have a bit of paperwork to deal with after the fact, not to...
For Potential Clients
6 Time-Saving Tips for Custom Mobile App Development
JANUARY 19, 2016
Developing a custom mobile app for your business can seem overwhelming at first, but there are many practical principles to help your project get off on the right foot. When...
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Marketing
4 Marketing Tools That Will Help You Get Your Stuff Together In 2016
JANUARY 18, 2016
Are you up to date with your marketing tools in 2016? It may feel too early in the year to tell, but it’s important to stay current when it comes to technology that can...
Design
3 Tell-Tale Signs That It’s Time To Redesign Your Website
JANUARY 15, 2016
When you’re busy taking care of your day-to-day business operations, what your website looks like is probably the last thing on your mind. But have you given thought to...
For Potential Clients
How To Identify Stakeholders For Your Website Project
JANUARY 14, 2016
As a marketer or business owner, part of your core responsibilities is to meet the requirements imposed by stakeholders to whom your business has obligations. These...
Marketing
Email Marketing Tips for 2016, Part 2: Nurturing Leads Through The Customer Lifecycle
JANUARY 12, 2016
Yesterday, we talked about creating better content that can be used in your email marketing strategy. Now it’s time to get into the nitty-gritty of leveraging those...
Marketing
Email Marketing Tips for 2016, Part 1: Becoming More Personal And Creating Better Content
JANUARY 11, 2016
While many email marketing tip lists will tell you all about being mobile-friendly and consistent, let’s be honest with each other—those are things you should...
Design
Merging Design With Marketing: What Is Growth-Driven Web Design?
JANUARY 8, 2016
If you've held fast to traditional web design for a long time, you've perhaps only done so because you've known nothing else. Regardless, as business demands become...
