Does The Location Of Your Digital Agency Matter?

By Kris LaGreca

p>So you’re thinking about hiring a digital agency to help your business build an amazing Web presence. However, in your search for the perfect fit, you might have found a lot of options that aren’t necessarily in your neck of the woods.

Though you might know that digital agencies often work with customers in other states and even other countries, it’s natural to feel some hesitation. The idea of working with a vendor from so far away might make you nervous.

But don’t fear! While it can be tough getting used to working with a company from another place—sometimes states away—it really doesn't matter at all. There are actually quite a few reasons why you should consider expanding your options and looking at digital agencies from other locales.

Enjoy Services From The Best Of The Best

First of all, if you restrict yourself only to digital agencies in your local area, you might find that you don't have a lot of good options. Many areas don't have any good full-service digital agencies that call them home.

Even if there are decent agencies in your area, there might be better or more affordable options elsewhere. You could be seriously restricting your company's growth by only sticking with digital agencies that have offices that are located near you.

Take Advantage Of Easy Communication

You may be accustomed to doing business in person, so you might be a bit squeamish about the idea of working with a company when you can't stop by the office and sit down for a chat. However, it’s 2016—duh, right? Technological advances have made it so easy for people to communicate with each other without ever meeting them face-to-face.

Your first step of communication with your digital agency will probably be via email. Even though this might seem a bit impersonal if it's not something that you’re used to, it can actually be much more convenient. You can send off an email at any time that is convenient for you, and you can send them from your phone, laptop, or tablet when you are on the go.

Plus, a good digital agency with great customer service will have people you can easily get in touch with on the phone. This can feel a little more personal than simply communicating online.

There are other options as well. For example, video conferencing on Skype or another similar programs is another option. Then you can get the benefits of face-to-face interactions without having to take as much time out of your day and without having to restrict yourself to an agency that is located near you.

Consider The Time Zone Advantages

In some cases, time zone differences can actually be beneficial for you. For example, your agency might be getting work done early in the morning on the East coast while you are still sleeping on the West coast, so you can wake up to progress on your project.

Of course, trustworthy agencies will always make themselves available for emergencies and keep the lines of communication open. A team in another state performing 24/7 monitoring on your site will be more helpful than an agency down the street who only operates on a 9-5 basis.

As you can see, it really doesn’t matter where your digital agency is located as long as you choose the right one. When seeking an agency to partner with, always do your homework and keep an open mind!

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In the past, we have addressed many of the important reasons to take website accessibility seriously.

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